Campaign-to-Order Flow

• Orders come through Instagram comments and DMs

  No record, no queue, no deposit. One person handling DMs while running the kitchen.

• Catering inquiries with no structure

  Guest count, pickup time, menu preferences — none of it collected before the first phone call.

• No preorder window control

  Menu goes out, phones ring, no way to cut orders off when capacity is reached.

• Customers don't know when or how to pick up

  Pickup chaos. No slot reservation, no confirmation, no coordination. Every order is a separate conversation.

Customer browses a live menu, builds an order, reserves a pickup slot, and checks out — no phone call required.

1. 01

   Browse the menu

   Categorized items with photos, pricing, and add-to-order buttons. Preorder window status visible: open · closing soon · closed.

2. 02

   Build the order

   Item tray builds in real time. Quantity controls, running total, add or remove — fast and clear on mobile.

3. 03

   Reserve a pickup slot

   Time locked before checkout so the kitchen can plan. Slot capacity controlled by the operator.

4. 04

   Checkout and confirm

   Order summary, contact info, payment path. Confirmation sent to the customer. Order appears in the operator log.

• Order intake summary

  Customer, items ordered, pickup slot, and total — formatted for operator review.

• Pickup prep alert

  Operator notified when the order window closes. Kitchen knows what's coming.

• Catering inquiry brief

  Event date, guest count, menu notes, and contact — formatted and routed separately from pickup orders.

• Next-action prompt

  Review orders by pickup slot. Confirm catering inquiry availability.

• Reply template

  Draft catering response for operator review and send.

• Order confirmation email to customer on submit
• New order alert to operator email
• Google Sheets row created on each order
• Catering inquiry alert to operator email
• Order reference number auto-generated

• Operator SMS alert on new order

  V1 · Buildable now

  Text notification to owner or kitchen staff when an order lands

• Automated order confirmation email

  V1 · Buildable now

  Styled confirmation with order items, pickup slot, and reference number

• Google Calendar fulfillment scheduling

  V2 · Requires setup

  Pickup slots synced to operator calendar — requires Google Calendar setup

• Automated day-of reminder to customer

  V2 · Requires setup

  Email reminder on pickup day — requires email platform configuration

• AI-generated catering proposals

  V3 · Do not advertise

  Autonomous catering scope and pricing — not included, do not advertise

• Autonomous order routing to kitchen staff

  V3 · Do not advertise

  AI-directed kitchen task assignments without operator review — do not advertise

• ✕Real-time inventory sync with existing POS (Toast, Square, etc.)
• ✕Automatic refunds or order cancellations without operator action
• ✕Full restaurant management replacing existing software
• ✕Guaranteed pickup slot availability from the intake form
• ✕AI customer service without operator review